Tier 1 Starter
Up to 3 items
Choose eligible lower-value items from our curated creator selection.
Where every creator journey begins
ToyCoin Creator Programme
Love toys and making content?
Let’s create something fun together! Connect with us to get free toys and collectibles to feature in videos, livestreams, reviews, unboxings and more!
Singapore Creators Tiered Creator Rewards 30-day Content Target
From application to your next collaboration
HERE'S HOW IT WORKS
-
01
Apply to join
Tell us about yourself, your content and where we can find you online.
-
02
Choose your favourites
Explore a curated list and request items available to your creator tier.
-
03
Get creating
Unbox, review, go live or bring your own creative idea to life.
-
04
Share your content
Publish within 30 days of receiving the items and send us the links and basic results.
-
05
Ready for another round
After your current content is completed and accepted, you can submit a new request.
Build your ToyCoin track record
WE WANT YOU TO GROW
New creators normally begin at Tier 1. Complete successful collaborations and you may be invited to unlock higher-value creator items.
Tier 2 Featured
Up to 2 items
Access eligible higher-value items after successful ToyCoin collaborations.
For creators building a strong track record
Tier 3 Premium
1 premium item
Reserved for selected creators with consistently high-quality content.
Our highest-value creator selectionWhat helps you move up?
- Content quality and creativity
- On-time completion
- Clear ToyCoin disclosure
- Audience engagement
- Communication and reliability
- Product suitability
Tier upgrades are not automatic. Tier placement and product requests remain subject to ToyCoin’s approval and product availability.
Know what you’re choosing
ABOUT OUR ITEMS
Our curated selection may or may not include new products and items acquired through ToyCoin’s Buyback Programme. Each listing will show the item’s condition before you make your selection.
Please review the description carefully before submitting a request!
- Factory sealed
- Opened or previously displayed
- Damaged or missing packaging
- Disclosed missing accessories or parts
- Disclosed cosmetic defects
Make it your own
What can you create?
Sound like you?
Who should apply?
- Singapore-based creators
- An active public creator profile
- A love of toys, collectibles or gaming
- Original and engaging content
- Ability to meet the agreed timeframe
- Clear disclosure that ToyCoin supplied the items
You don’t need to be the biggest creator in the room. We value genuine enthusiasm the most, as well as quality, creativity, and correct audience fit. We just want to support people who are willing to create.
The clear and important bits
DETAILS
Applications and requests are reviewed manually.
Joining does not guarantee products or future collaborations.
Your item limit depends on your assigned creator tier.
All requests depend on availability, suitability and approval.
Items remain ToyCoin’s property until the agreed content is published and accepted.
Ownership transfers to you after the content requirement is completed and accepted.
You must clearly disclose that ToyCoin supplied the items and identify sponsored arrangements where applicable.
Reviews should always reflect your honest experience.
Questions, meet answers
Frequently asked questions
Do I need a huge following?+
No. Audience size is only one part of our review. We also consider genuine enthusiasm the most, followed by creativity, content quality and relevance.
Will I definitely receive products?+
Not always. Every request depends on product availability, suitability and ToyCoin’s approval.
How many items can I request?+
Tier 1 creators may request up to three eligible items, Tier 2 creators up to two eligible items, and Tier 3 creators one eligible premium item. All requests remain subject to availability and approval.
How long do I have to create the content?+
Content should normally be published within 30 days of receiving the items unless we agree on another deadline.
What if I don't deliver?+
We understand that things don't always go according to plan. If you need more time, just let us know. We're more than happy to discuss an extension.
Our goal is to support local content creators, not to make content creation stressful. We don't expect professional-quality videos or thousands of views. All we ask is that you honour the collaboration we've agreed upon.
If you're facing difficulties, please talk to us! We'd much rather work something out together than leave things unresolved.
However, we do take commitments seriously. Creators who fail to deliver agreed content and remain unresponsive to our attempts to communicate may have their participation suspended or permanently revoked.
We believe that a successful collaboration is built on mutual respect, trust and open communication.
Can I still apply if I'm not based in Singapore?
+
Yes! While our programme primarily focuses on supporting local content creators in Singapore, we welcome applications from overseas creators too.
However, due to logistical considerations, overseas creators will be responsible for all international shipping costs and any applicable import duties or taxes.
If you're visiting Singapore, you're also welcome to apply and arrange for local collection or delivery during your stay.
All applications are subject to approval by ToyCoin.
Can I keep the items?+
Yes, after the agreed content has been published and accepted.
Can I give away or sell the items?+
Once ownership has transferred to you, you may keep, give away or resell the items, subject to applicable laws, platform rules and any campaign-specific conditions.
Can I request more items later?+
Yes. Once your current content commitment is completed and accepted, you can submit another request.
ARE YOU EXCITED? WE ARE!
Ready to create with ToyCoin?
Bring your ideas, personality and love of toys. We’ll bring the products.
Apply for the ToyCoin Creator Programme 
